A sales funnel can assist you in keeping track of your leads as they approach the point of becoming paying clients.
Hey, Are you new to affiliate marketing and want to learn how to create the finest affiliate marketing funnel to increase your product sales? If that’s the case, you should read this tutorial.
Let’s start with an introduction to affiliate marketing
It isn’t that difficult to understand. Affiliate marketing is when a firm hires a person or a group of individuals to sell its products.
Affiliates are typically webmasters or influencers that sell their products utilizing adverts from advertisers in exchange for a commission or referral fee. Clicks, conversions, registrations, and sales, among other data, are used to assess the campaign’s success.
Persuading customers to buy your products, as simple as it may sound, is a difficult undertaking. To promote your products to the correct audience and persuade people to buy them, you’ll need a well-thought-out strategy and plan.
We’ll go over the affiliate sales funnel in this blog article. If you want to learn more about affiliate marketing, please sure to read this guide. We’ll also go through how to create an affiliate marketing funnel that works for your campaign.
So, let’s get started:
Also, Read – How to Start Affiliate Marketing as a Beginner
What Are Sales Funnels?
Sales Funnels are the customer journey from being unaware of your product or service to purchasing it. A successful sales funnel usually consists of four steps which we called AIDA – Attention, Interest, Desire, and Action. Read More About AIDA Formula
- Awareness – Making people aware of your identity
- Interest – Getting others to care about what you have to give
- Desire – Getting people to desire to buy your stuff
- Action – Encouraging prospects to purchase from you
An efficient sales funnel includes lead generation as part of a marketing campaign and then guiding those leads through several processes to decide to acquire your product, whether it’s a pair of platform sandals, an IP phone service, or a day at a theme park.
You must provide solutions to your prospects’ challenges and demonstrate the value of your product as you move them down the pipeline. It aids in demonstrating your industry experience and establishing trust in your company.
If you want to get the most out of your affiliate marketing agreements, you need to make sure your partners can drive these ideas home and be effective advocates of your company.
A sales funnel allows you to visualize your customer experience, identify the areas where prospects drop off, and ultimately enhance conversions.
It allows you to create a solid marketing strategy and attain the greatest outcomes regardless of the promotional strategies you use.
Why Should You Use an Affiliate Marketing Funnel?
It’s crucial to understand what a sales funnel is before we get into the mechanics of the affiliate marketing sales funnel.
A sales funnel for affiliate marketing is a predetermined path that a customer follows before acquiring a product or service.
It consists of several stages that potential clients must complete to purchase the primary product, resulting in sales.
A sales funnel is a tool that is used to promote a product or service while also generating leads for a marketing campaign.
An affiliate sales funnel that works:
- With each phase of the process, potential clients are given more value.
- Provides a good solution to the problems of the customer.
- Maximizes the number of leads (actions taken by the visitor).
- Makes you a “go-to” person in your field who can be relied on for advice.
- Assists you in gaining buyers’ trust so that they will return to you again and again.
Affiliate Products to Consider before creating Affiliate Marketing Funnel
Choosing the correct affiliate product to promote is sometimes overlooked.
Many affiliates claim that they aren’t making sales despite putting in a lot of effort to promote the products. The cause for this is that the wrong products were chosen. You won’t obtain good results if you base your decision on what others are selling, larger commission rates, or popularity.
A good rule of thumb is to pick a niche before choosing an affiliate product. Choose a niche with a lot of high-quality products and a lot of commissions.
Affiliate Marketplaces
Here’s a quick rundown of some of the best affiliate marketplaces to join as an affiliate:
Clickbank
Clickbank is a massive affiliate marketing platform that specializes in selling information items such as e-courses and e-books. It has existed since the inception of the internet. Clickbank is a broad marketplace with a wide range of product possibilities to promote depending on your target audience.
JVZOO
JVZOO is an affiliate network that was founded in 2011 and has quickly risen to the top of the industry. It charges its fee when a sale is completed for its merchants, and instead of paying you weekly, fortnightly, or monthly, it pays you an instant commission. JVZOO is a well-known marketplace for internet marketing items.
ShareASale
ShareASale is a well-known affiliate network with over 4,000 merchants. There is a large library of products to choose from and advertise depending on the merchant you choose to work with. Aside from that, ShareASale offers a wide range of payment options as well as prompt payouts, which is a significant benefit.
WarriorPlus
WarriorPlus is also a great platform for beginners. It requires only a signup process, and after login, you simply need to select the product that you want to promote and request affiliate links from the owner. Don’t worry; it will be approved easily.
Additionally, some of the owners provide you with promotional tools and Swipe files that can be used to promote the offers.
Freedom Breakthrough Challenge
This is a coaching program where you learn the affiliate stacking ecosystem like how to start your affiliate marketing business, how to create affiliate funnels, how to drive traffic on your affiliate links, etc.
The two main things about this program are that the cookie lasts for 180 days and you can make 50% to 75% commission. That is pretty amazing, isn’t it?
But you have to invest $7 which is almost Rs. 560 to get access to the dashboard where you’ll find affiliate training and links. Which I think is not suitable for every beginner.
Also, Read – 3 Days Business Breakthrough Challenge By Jonathan Montoya Review
Clickfunnels
Clickfunnels is one of the best platforms for affiliate marketers. If you are not a member of Clickfunnels, you can still sign up with their affiliate program. The cookie duration of Clickfunnels is 45 days.
The big news is that on some training courses like One Funnel Away Challenge, you can get a full $100 as an affiliate. Also, they have the best upselling system that provides you with recurring commissions.
Others
Amazon Associates, MaxBounty, Shopify, SEMrush, Bluehost, and other in-house affiliates in your niche are some of the additional affiliate programs to consider. You can check an affiliate program related to your niche by typing in Google Your Niche + Affiliate Programs.
A Good Affiliate Program’s Features
Eliminates a Major Pain Issue
If you choose a product that helps individuals solve a pressing situation, you have a better chance of earning a large commission. If you come across such a product, use the opportunity to advertise it because it is almost certain that many people will purchase it to alleviate their difficulties.
Proven track record
Before deciding on a product to advertise, you should conduct thorough research into the product’s popularity and the product developer’s track record. Easier it is to market a product with high brand recognition. You’ve already completed half of your mission if a potential buyer believes in the brand.
The commission regularly (Recurring Commission)
Select affiliate products that pay out a regular and hefty commission. When you sell a recurring commission product, you’ll keep getting paid as long as the customer keeps using it.
Because you don’t have to make any additional effort to sell a product to that consumer, this is a terrific approach to generating consistent passive income. It’s almost as though there’s a snowball effect at work.
The Suite
When choosing an affiliate product, it’s also a good idea to look for those that are part of a suite. Because a customer normally buys all of the goods in the suite, this trick helps you increase your revenue. Aside from that, it aids in the growth of your business.
Apple, for example, has a plethora of devices such as the iPad, iPod, iPhone, and so on. When a customer buys an Apple product, there’s a strong chance he’ll buy more Apple products in the future.
Affiliate Marketing Funnel Types
A Book Funnel is a funnel that is used to sell books
A “free plus shipping” book funnel is one of the most effective affiliate sales funnels, especially when you have a limited client acquisition budget. You give out the actual books for a free and only charge for delivery.
Everyone likes seeing the ‘free plus delivery’ offer when wanting to buy a wonderful book. It’s an excellent approach to pique people’s interest in both your goods and your brand.
When it comes to employing book funnels to onboard great qualified people to his platform, ClickFunnels, Russell Brunson is the perfect example. It’s as if you give something away for free instead of charging a cheap price, then continues to upsell that customer as you provide more value.
Webinar Funnel
A webinar funnel’s purpose is to attract your target audience, invite them to a free webinar, and then direct them to the desired outcome. The goal could be to deliver useful training or to market your goods.
If you want to increase the number of people that attend your webinar, consider charging a low fee, such as $1 or $2. This strategy works because individuals commit to the cost they have paid by attending the webinar, even if they do not purchase the product. In this manner, you’ll have a high turnout rate and be able to promote your business or product to the widest possible audience.
Hosting a free webinar works in the majority of circumstances and for the majority of new firms.
However, in order to maximize the participant rate and quality, it is occasionally best to organize webinars for a cheap cost. Free webinars often have a show-up rate of around 30% to 35%, whereas low-cost webinars might have a show-up rate of up to 70% to 80%.
Assume you’re presenting a no-cost webinar. You have 100 people sign up, but only 25 show up. On the other hand, if you host the same webinar at a modest cost, you can expect 70 to 80 people to 3. attend.3.
Course Funnel
In a course funnel, you design a low-cost course just to increase the number of individuals who sign up for your primary affiliate product. It’s a conversion-boosting strategy in which you persuade people to purchase a low-cost course that complements your primary product.
When a student enrolls in your course, he will most likely need to purchase your affiliate product in order to put what you teach in your course into practice.
There are various platforms, such as Teachable, Thinkific, and Podia, that allow you to host and strategically build your courses. These platforms allow you to focus on promoting your courses without having to worry about the technical details.
All you have to do to increase affiliate conversions is make sure you’re providing enough value to your customers.
When consumers purchase your course, it’s occasionally ideal to deliver it in stages so they don’t binge-watch everything at once. You design the complete course and provide students access to the next lessons at predetermined times.
The Funnel’s Mechanics
When it comes to creating an effective sales funnel that generates leads, there are a few key elements to keep in mind. Take a peek at what they have to offer:
The Source of Traffic
There are two types of traffic that you can get:
- Organic
It originates from people who use search engine results to find solutions to their questions. Search engine optimization (SEO) is used to achieve high rankings in organic search results. You can see where you are in the rankings with Google’s rank checker.
- Paid
Visitors that click on links in adverts paid for by businesses to promote their products are considered sponsored traffic. There are two types of it:
Opt-in Page
An opt-in page, also known as a landing page, is a visitor’s first impression of your website. It has the capacity to instantly make or break your relationship with that guest. The purpose of an opt-in page is to persuade visitors to take action.
So, here are some things to keep in mind while creating an opt-in page:
- Show off your authority.
People want to buy from reputable companies or individuals. As a result, establish your authority in your field by selling high-quality products and giving candid feedback.
- Feature social proof
To increase your reputation and demonstrate that your statements are true, use social proof features like testimonials, case studies, and reviews.
- Scarcity
Make your products available for a limited time only, and drive your audience to act promptly.
- Pixel
Install a Facebook pixel on your landing page to retarget visitors who have previously visited your Facebook page.
- Integrations
You may utilize tools like Zapier or Integromat to combine and automate the activities you’re currently doing by hand. These apps allow you to automate your whole workflow by connecting practically every web app/service.
- Split-test or A/B Test
A/B split testing allows you to determine which titles, headings, keywords, or emails are most effective in increasing conversions in your funnel. Create two or more versions of your landing page and test them on your visitors to determine which one converts the best.
Make an offer
It’s time to put your goods up for sale. The offer should be valuable and relevant to your potential customer’s problems. Rather than dealing with technicalities, you should appeal to their difficulties and the rewards they receive when pitching your offer.
Follow-up
Customers and prospects who buy your goods or click the call-to-action button are added to your mailing list. It’s time to follow up with them and deliver value through a series of emails or other methods.
In your indoctrination email sequences, you should try to move your customers farther up the funnel and keep in touch with them. It’s critical that you communicate with them on a frequent basis so that you stay in front of their minds and they don’t forget about your business.
Conclusion on creating your affiliate marketing funnel
If you ask me which affiliate sales funnel is the most effective, I’d say it depends entirely on your product and business. Different sales funnels perform best for different niches and in different ways.
So, before choosing a sales-to-funnel for your next affiliate marketing funnel campaign, it’s a good idea to first understand your affiliate product, and then map out your promotional strategy after that. This is how you’ll know which affiliate sales funnel is best for your campaign.
If you have any doubts regarding creating Affiliate Marketing Funnel, comment below we’ll try to help you soon!
