TikTok Pulse is a new ad tool for brands that TikTok has introduced. This will gives Brand visibility in the top 4% of videos.

TikTok has launched extra features for marketers in recent months in order to better monetise its service.

TikTok Pulse is the newest feature for marketers, and it allows businesses to participate in the community's everyday moments and traditions.

What Exactly Is TikTok Pulse?

TikTok Pulse is a new contextual advertising solution, which means your adverts will appear in the context of popular content.

According to TikTok's new Pulse solution, your brand's TikTok ad will appear in the top 4% of all videos on the platform.

TikTok Pulse also has the following features: - Encourage participation and action. - Brand suitability measurements with confidence

Currently, TikTok will offer 12 categories of Pulse for brands to choose where to show their content. Like  -Beauty  -Fashion  -Cooking -Gaming

It gives you the ability to engage with the groups that are most relevant to you by letting you to choose the category where your adverts appear.

Individual creators and media publishers with at least 100k followers are currently eligible to participate in the program.