What are marketing automation tools?

Softwares that we use to design and execute strategies that automate repetitive processes like email marketing, ad campaigns, tracking, etc.

These marketing automation tools can save you and your marketing team's precious time that you can use for other important tasks

Here is the list of marketing automation tools that you can use in your business and automate your most important tasks.

1. Marketo

Markeo's broad system can manage everything from digital advertising to social media to account-based marketing, making it an excellent choice for larger marketing teams.

2. Hootsuite

Hootsuite provides everything you need to establish a powerful social media presence for your business, including the ability to track conversations about your brand and business.

3. HubSpot

HubSpot is focused mainly with inbound marketing. They also include the Sales and Service Hubs, which means your team can collaborate more effectively—even across departments.

4. Sendinblue

Marketing automation is a massive tool for ecommerce. Sendinblue can help you overcome the spaces that allow sales chances to pass through your palms.

5. MobileMonkey

MobileMonkey is a smart Instagram automation tool that allows you to automate everything from comments to stories to direct messaging.

6. Buffer

Buffer makes it simple to plan and curate content, but extra 'Reply' and 'Analyze' solutions integrate social media with all of the other teams that modern enterprises require.

7. Eloqua 

Eloqua has over 700 integrations, which means it can personalise and streamline every step of your marketing process.

8. Pardot

Pardot, a Salesforce product, is a marketing automation solution that is ideal for increasing revenue. This product is ideal for assisting sales teams in shortening sales cycles.

9. AdRoll (My Favorite)

AdRoll can help you retarget customers by re-engaging them on Facebook, Twitter,  or the web. You can give personalised experiences that significantly boost sales efficiency.

10. Sprout Social

Sprout Social offers unique solutions for everything from social management and marketing to customer service, employee advocacy, and data and intelligence.

11. Invoca

Dialog Tech (now Invoca) is excellent for voice-based marketing automation, allowing you to increase ROI through call automation and analytics.

12. Leadfeeder

Leadfeeder enables you to contact people who have never asked about your product or to time your outreach to possible leads in your sales funnel.

13. LeadSquared

LeadSquared is focused primarily on the lead nurturing. Helps move leads through the funnel faster, so you land more new customers in less time.

14. Customer.io

Customer.io lets you send targeted messages to your customers that you can craft based on how they interact with your business.

15. Wiser

Wiser offers pricing strategy and automation tools on the market. The tool can help with everything from A/B testing your prices to estimating demand etc.