Know your target audience: Conduct market research to understand your target audience's behavior, preferences, and pain points.
Choose your channels: Decide which digital marketing channels will be most effective in reaching your target audience and achieving your goals.
Allocate your budget: Determine how much money you can allocate to each channel, and make sure your budget aligns with your goals.
Develop a measurement plan: Decide on key performance indicators (KPIs) that will help you measure the success of your digital marketing efforts.
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